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Fig. 4 – Energy exposure
beyond electricity prices
(Source: Bain & Company)

job sites to identify and recommend effciency 2030. Dwindling resources and the rising share
initiatives. GE’s programs often include a weekend of renewable sources will push energy prices
day, when production is off and plants and offces up, increasing costs for production, logistics and
are idling. Employees willingly join even on their day energy-intensive commodities. Thus, a company’s
off, expressing that participating increases their exposure to energy costs is often much higher than
pride and personal commitment in the company, its utility bill, increasing the relevance of effciency
as well as their sense of inclusion. In addition to as a key element of strategy.
these benefts, GE has saved $ 150 million and has Energy-effciency programs help manage energy
started selling this concept externally. risks by reducing exposure to the high costs of
sourcing, transport and energy-intensive upstream
New business opportunities products. They help balance demand across
different energy sources and providers. On-site
Energy effciency is more than just a way to cogeneration and long-term supply agreements
optimize operations; it is also a growth market. As can reduce demand per output and keep energy
energy regulations for commercial and industrial costs predictable (fgure 4).
companies increase, so too will demand for Gaining a better overview of energy market
commercial and consumer products that use opportunities and upcoming regulatory schemes
energy effciently. For example, will help companies remain competitive. For
both the EU and Switzerland example, they may be able to cut costs by managing
Effciency is a key selling plan to introduce new effciency demand more intelligently, reducing consumption
point for these devices regulations for electric and during peak load times and increasing production
when supply is ample.
electronic devices. Effciency
as well as for other is a key selling point for these
B2B products, including devices as well as for other B2B
elevators, electric drives, products, including elevators,
electric Integrated programs address
electric transmission electric drives,
equipment and pumps transmission equipment and all nine energy-effciency
pumps. Consumers, too, say
they are ready to pay a premium levers
for energy-effcient products,
such as refrigerators, washing machines, light Energy effciency is the CEO’s task from the
bulbs and cars. start. Technical measures alone cannot ensure a
Companies with an energy-effcient culture are successful energy-effciency program. To unleash
bound to take the lead - not only in how they creative thinking and set ambitious top-down
use energy but also in the products and services targets, focus on the biggest opportunities, and
they develop. Energy-effciency champions often then determine the best way to achieve them,
report an increased potential for innovation in their taking an unbiased view of business units, people
organizations. Some will discover new business and technological solutions.
models helping other companies and consumers Most manufacturing companies face similar
become more energy effcient. opportunities to improve effciency: conserve
heat, balance loads, reduce energy loss. For
most companies, issues around compliance,
Securing the base of economic taxes, sourcing and supply are also similar. Even
activity internal programs, such as promotions, employee
motivation and actions to facilitate behavioral
BP’s Energy Outlook 2030 predicts that global change among employees, tend to have much in
energy consumption will grow nearly 40% by common. These actions are, for example, awards

Impiantistica Italiana - Novembre-Dicembre 2013 39