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Speciale ICT per l’impiantistica
            Digital disruption




            in businesses relying




            on projects execution






            How the digitalization completely changes our lives




            Maurizio M. Granata, Business Development Executive EMIA - Materials,
            Costs, & Execution Management Solutions at Intergraph PP&M.
     arantiamo il pieno supporto
      per le vostre applicazioni
        con soluzioni standard e
      customizzate in ogni settore
        dell’azionamento   Follow us on:                                   wever, regardless the industry and business, digita-
                                                                           lization drives to one common consequence all the
      oleodinamico                                                         time, which is in one word: disruption.
                                                                           At first, disruption brings a negative feeling, which
                                                                           influences the way we consider consequences
                                                                           of innovation and new technologies. In addition,
                                                                           Companies often fail in moving to a digital business
                                                                           model, and then disruption becomes very negative
                                                                           output, like in circumstances highlighted below:
                                                                           •   Considering digitalization only as tool for back-
                                                                               office and operational efficiency; therefore not
 F                                                                             for management and control of mission critical
 l                                                                             work processes.
 C  u
 o  i                                                                      •   Missing a comprehensive Company digital
 d
 F  n                                                                          strategy, which implies failure to consider in-
 d
 i  i  M                                                                       terconnections among different company bu-
 t
 l  i  a                                    igitalization is changing all areas of   siness silos.
 o
 n
 t  n  a                                    our life.  It influences the way we   •   Forget human factor, relevant culture and for-

 r  M  g                                    communicate, the way we stay infor-  get to support management of change, which
 P  a  o  e                                 med, the way we travel, the way we   is definitely important in companies acting in
 P
 n
 m
 Impiantistica Oleodinamica
 A  z  i  e                                 look for and buy things, and take care   highly aging environment.
 t
 c  Sistemi di Raffreddamento  n  Dof our loved memories.                  However, deeper analysis drives to consider that
 o
 i
 o
 o
 i
 C  c  o  r  t
 u
 o  Elettronica di Misura e Controllo  n  Can anyone believe that digitalization is not also   problems have originated more from management
 m
 A  m  u  m  n  g                 going to influence the way we work and do busi-  errors than technology failures.
 l
 m
 t
 c  p  a o  e                     ness?                                    Therefore, the question is not whether disruption is
 a
 t
 i
 c  c    r    p                   Even the strongest computer-sceptical person on   either bad or good – as if a bad disruption exists,
                                  this planet would understand that digital has the
                                                                           which opposites a good one.  The question also
 p
 d
 e  H  I r                        potential to deeply reshaping the way enterprises   is not why innovation and new technology fail.  It
 y
 s  d  a  e                       interact and serve their customers, and therefore   rather is whether management decision on em-
 u
 e
 r
 i
 s  a  l c                        expect that.                             bracing  a  given  digitalization  and  taking  relevant
 u
                                                                           disruption brings value, and provides the Company
 o  l  i                                                                   with expected efficiency enhancements, or not.
 i
 r  c                              Digitalization is transforming innovation   That brings attention to few considerations, as fol-
 i                                    processes and radically changing     lows.
                                        consolidated business models       1.  Not  all digital  technologies  and  innovations
                                                                               bring real value.
                                                                           2.  Disruption provides value as soon as
                                                                               a   it enables real breakthrough in the way
                                                                                   people work;
                                  Impact of digitalization is of course very specific to   b   it facilitates cooperation and faster colla-
                                  business, industry and work processes, and may   boration among stakeholders;
                                  differ in timing, magnitude, and depth as well. Ho-  c   it breaks communication silos;
                                                                                  Impiantistica Italiana - Gennaio-Febbraio 2017  101
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