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NEW RESOURCES




       Five things to do to thrive



       in a hydrogen future
























































       Hydrogen seems destined           Aaron Denman, Mark Porter,         derstand the value chain, and build up
       to play a part in tomorrow’s      Peter Parry, and Peter Meijer,     capabilities to take best advantage of the
                                         Bain & Company
                                                                            opportunity.
       energy plan.                                                         This isn’t the first time hydrogen has been
                                                                            promoted as an energy solution for the
       How should your company                                              future: Some will remember that when

       prepare?                                     ydrogen  is  beginning  to   oil prices spiked in the 1970s and early
                                                    emerge as a viable, low-car-
                                                                            2000s, hydrogen’s star appeared to rise.
                                                    bon energy source for some   As  oil prices stabilized  and economies
                                                    industrial and transportation   moved on, hydrogen was left with its pri-
                                        Huses.                              mary role as an industrial feedstock.
                                         Depending on incentives and uptake, the   This time looks to be very different given
                                         demand for hydrogen could double by   the global push to decarbonize and the
                                         2050.                              role  hydrogen  could  play  to  drive  down
                                         Executives across industries should be lo-  emissions  across  many  industries  and
                                         oking at where hydrogen is likely to play   end-use applications, many that would
                                         a role in their business, work back to un-  otherwise be hard to decarbonize (see Fi-



       16  Impiantistica Italiana - Marzo-Aprile 2021
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