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price sharp drop no longer allowed for such inef-
                                                                           ficiencies.
                                                                           Oil majors cut capex through project delay but also
                                                                           through efficiency improvement solutions such as:
                                                                           1.  New approaches to exploration and devel-

                                                                               Oil majors cut capex  also through
                                                                                efficiency improvement solutions
                                  IOCs upstream inefficiencies. However, Deep-
                                  water higher costs of development (ex. average
                                  field development times were over 5 years, aver-  opment (ex. eni’s “near field” aiming at quick
                                  age well took 90-120 days to drill at average cost   development of value assets, leveraging syn-
                                  of 1M$/day, …) posed significant challenges to oil   ergies from production infrastructure already
                                  companies. Since 2008 signs of industry overheat-  existing in the field; “Fast track” development,
                                  ing were therefore evident: more capex was spent   aiming at quick field appraisal and develop-
                                  to sustain stagnating/ slightly increasing production   ment, through concepts reutilization, spec
                                  levels. Oil majors drove inefficient 2005-13 expan-  simplification, standardization, …)
                                  sion (red line in figure 9), quickly pulling back capi-  2.  New contracting strategy (ex. Multi-package
                                  tal expenditure from mid-2014 (blue line), as the oil   approach)





























                                  Figure 9 – O&G expenditure and activity index since 2000

                                                                           3.  Investment  in  digital solutions  and  enablers
                                                                               (ex. BP’s ‘Field of the Future ®’; Shell’s ‘Smart
                                                                               Fields ®’, Chevron ‘iField iWell’, …)
                                                                           4.  A few started early diversification into renew-
                                                                               ables: Total is today one of the major solar
                                                                               player at global level, after it acquired Sunpow-
                                                                               er in 2011. More recently eni has announced a
                                                                               partnership with GE to develop renewables in
                                                                               Africa while Shell is studying acquisitions in the
                                                                               green energy sector
                                                                           Such efforts aimed at reducing expenditure, al-
                                                                           though, as can be seen from the blue line in figure
                                                                           9, efficiency targets haven’t been met yet.

                                                                           OFSE Suppliers reacted.  Indeed project com-
                                                                           plexity had already driven a general quest for more
                                                                           efficiency for years. Therefore, both EPCs and



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